Shopify Plus Partner

Ecommerce design, development & growth marketing agencyShopify storesbuilt to sell

Custom themes, headless Hydrogen builds, Shopify apps and growth marketing — one team to design, launch and scale your store.

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Selected work

41 case studies and counting

Stores we have designed, built, migrated and grown on Shopify — every one with a written case study.

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  • Shopify PlusCertified partner
  • KlaviyoEmail & SMS
  • GoogleAds & Analytics
  • MetaBusiness partner
  • HydrogenHeadless builds
  • RechargeSubscriptions

Trusted by

43Shopify and Shopify Plus brands across fashion, beauty, food, sport and B2B.

  • AnydayGlass kitchenware
  • KithStreetwear and sneakers
  • MOSCOTHeritage eyewear
  • FinerockDiamond jewellery
  • RuggableWashable rugs
  • Topo DesignsOutdoor bags and apparel
  • AllbirdsSustainable footwear
  • Carla G.Italian womenswear
  • Great JonesCookware and bakeware
  • Girls CrewFashion jewellery
  • Pura VidaHandmade bracelets and jewellery
  • Ysabel MoraLingerie & hosiery
  • Anima Mundi HerbalsHerbal apothecary
  • Partake FoodsAllergy-friendly snacks
  • PolarProCamera filters and gear
  • BARTONWatch bands
  • Death Wish CoffeeCoffee
  • FCTRY LAbDesigner sneakers
  • Black ForestMen's supplements
  • JungalowHome decor and lifestyle
  • Odd LamaSustainable womenswear
  • BathmateMen's sexual wellness
  • Fenty BeautyBeauty and cosmetics
  • OrnixaWomen's jewellery
  • Blinky BotRemote presence robots
  • GirvedaAyurvedic & natural foods
  • L&T RealtyReal estate development
  • Bharat BotanicsCold-pressed oils & A2 ghee
  • Raymond RealtyLuxury real estate
  • VertxTactical apparel and gear
  • Good NewssBaby & maternity essentials
  • HooverFloor care appliances
  • RasnaBeverages and drink mixes
  • Grow IndustryIndoor growing equipment
  • eVehicleElectric vehicle marketplace
  • Kalpataru GlobalInternational commodity trading
  • Dr. Ashish DubeyPulmonologist, Bhopal
  • DPN Agri MartCrop protection manufacturer
  • DND StylesKids' sportswear
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We offer1 / 3

Digital Solutions

Shopify Plus, headless Hydrogen and custom apps — built to launch fast, scale effortlessly and adapt as the business changes.

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Headless & Hydrogen

Shopify Hydrogen on React Router 7, deployed to Oxygen — edge-rendered storefronts with a front end that stays completely yours.

Custom Shopify Apps

Embedded admin apps on Shopify's current React Router 7 and Polaris stack, built to pass review and scale with the merchant.

Remix → React Router 7

Moving legacy Remix apps and storefronts onto Shopify's supported stack — migrated in place, no downtime, no rewrite.

Shopify Plus

Custom Shopify and Shopify Plus builds optimised for conversion, performance and long-term growth.

AI-Accelerated Build

AI inside our workflow, never instead of it — faster research, more design options, quicker review, every line signed off by the team.

Web Development

Custom platforms and applications engineered for performance, scalability and seamless user experiences.

Mobile Apps

High-performance apps built for intuitive use and scalability.

We offer2 / 3

Growth Strategy

Engineered to attract high-intent traffic, maximise conversions and unlock revenue growth.

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Digital Marketing

Channel-aligned strategies built to drive visibility, engagement and measurable growth.

SEO

Technical and content-driven optimisation to improve rankings and long-term discoverability.

Analytics / CRO

Data-led insights to increase conversions.

AEO / GEO

Optimised for AI search, answer engines and generative platforms.

Paid Marketing

Performance-led campaigns across search and social, optimised to maximise ROAS.

Email Marketing

Campaigns driving retention, repeat purchases and LTV.

Social Media

Campaigns designed to build brand presence and deepen audience engagement.

We offer3 / 3

360° Support

Embedded teams aligned with your roadmap, supporting ongoing development and growth.

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Maintenance

Flexible, ongoing support that unifies updates, security and performance into a single plan.

Accessibility

WCAG-compliant experiences that improve usability and reduce compliance risk.

Cloud Services

Improved scalability, performance, reliability and security.

Our Work

Digital solutions delivered for leading brands.

Dedicated Teams

Integrated teams for development, operations and growth.

Design

User-focused design that enhances usability, reduces friction and drives action.

QA

Thorough testing across devices and browsers to ensure reliable, production-ready releases.

NewAI receptionist

Build your AI receptionist

A virtual receptionist that answers every call — on your phone line or from a call button on your website — and books the appointment before the caller hangs up. Trained on your business, connected to your calendar, working 24/7.

Build my receptionistSee it work
Sample callBloom Dental · AI front desk

Booked · call ended

Live transcript

  1. Ava

    Good morning, Bloom Dental — this is Ava. How can I help?

  2. Caller

    Hi, I've chipped a tooth. Can someone see me this week?

  3. Ava

    Sorry to hear that. I can fit you in on Thursday at 10:30 or Friday at 2:15 — which suits you?

  4. Caller

    Thursday at 10:30, please.

  5. Ava

    Lovely. Can I take your name and mobile number?

  6. Caller

    Sam Carter — 07700 900482.

  7. Ava

    Thanks, Sam. You're booked with Dr Morgan on Thursday at 10:30, and I've texted you the details.

  8. Caller

    Perfect, thank you!

  9. Ava

    You're welcome — see you on Thursday. Take care!

What Ava is doing

  1. Checked the calendar3 free slots this week
  2. Booked the appointmentThu 10:30 · Dr Morgan
  3. Texted a confirmationTo 07700 900482
  4. Sent the call summaryNew patient · chipped tooth

Text message nowBloom Dental: Hi Sam, you're booked with Dr Morgan on Thu at 10:30. Reply C to cancel or R to rebook.

  • Answers every call

    On the first ring, day or night — no hold music, no voicemail and several callers at once.

  • Books while they talk

    Checks real availability and books straight into Google Calendar, Outlook, Calendly or your booking system.

  • A call button on your site

    Visitors tap Call and talk to it in the browser — no number to dial, no app to install.

  • Knows your business

    Your services, prices, hours and policies, answered in your tone and in your customers' languages.

  • Hands over when it matters

    Urgent or complex calls go straight to your team, with a note of what the caller needs.

  • Confirms, reminds, reports

    Text confirmations and reminders cut no-shows; every call's transcript and summary lands in your inbox or CRM.

Built for

  • Clinics & dentists
  • Salons & spas
  • Restaurants
  • Real estate
  • Law firms
  • Home services
  • Auto workshops
  • Fitness studios

How we work

Brand. Build. Grow. Our branding, development and marketing process

One team takes you from strategy and brand identity to Shopify development and growth marketing — five stages, zero hand-offs.

  • Strategy
  • Branding
  • Development
  • Marketing
  1. StrategyWeek 1

    Stage 1: Discover

    • Market & store auditAI-accelerated research across your market, competitors and analytics — read and challenged by a strategist, not pasted in.
    • Scope & roadmapA fixed scope, milestone plan and KPIs, so there are no surprises later on.
    • Competitor audit
    • KPI plan
    • Fixed quote
  2. BrandingWeeks 2–3

    Stage 2: Brand & Design

    • Brand identityLogo, type, colour and tone of voice that make your store instantly recognisable.
    • UX & UI designAI helps us put more directions on the table; designers pick, refine and own the one you ship.
    • Logo & identity
    • Design system
    • UI screens
  3. DevelopmentWeeks 3–6

    Stage 3: Build

    • Agile sprintsWork ships in short sprints with a live demo link, so features land steadily.
    • Clean architectureA fast, maintainable foundation — Liquid, or Hydrogen on React Router 7 — that your team can safely extend.
    • Hydrogen / Headless
    • Custom apps
    • Integrations
  4. DevelopmentWeek 7

    Stage 4: Launch

    • Cross-device QAEvery release is checked across browsers, devices and real-world network conditions.
    • Go-live supportWe monitor the launch closely and stay on hand through the first weeks.
    • QA report
    • Speed audit
    • Launch plan
  5. MarketingOngoing

    Stage 5: Grow

    • SEO & contentTechnical SEO and content that compound rankings and organic revenue month after month.
    • Paid & CROGoogle, Meta and email campaigns plus conversion testing, tuned for ROAS.
    • SEO
    • Google & Meta Ads
    • Email flows
    • CRO

Before you commit

Know what it is costing you

Storefront audit & 90-day roadmap

We go through your store the way we go through our own — then hand you the findings whether or not you ever hire us.

Request an audit
  • Back within 5 working days
  • No charge, no obligation
  • Yours to keep either way
  1. Technical auditCore Web Vitals measured on a mid-range Android over 4G, plus theme weight, app bloat and any JavaScript errors that have gone unnoticed.
  2. Conversion reviewProduct, cart and checkout paths walked end to end, with the drop-off points evidenced rather than guessed at.
  3. Search auditIndexation, technical SEO and the queries you should own but currently do not — including what your competitors rank for instead.
  4. Prioritised roadmapEvery fix ranked by impact against effort, over 90 days, and clearly flagged where your own team can handle it without us.
  5. A recorded walkthroughWe talk you through the findings on a call and send the recording, so it is not another PDF that gets opened once.

Straight answers

Questions worth asking Questions worth asking

The things brands actually ask us before a build — answered properly, including the times the answer is that you do not need us.

  • Do I need headless Shopify, or is a Liquid theme enough?

    Most stores do not need headless. A well-built Liquid theme hits the same Core Web Vitals targets for a fraction of the cost and complexity. Headless earns its place when you need a front end Liquid cannot express — bespoke interactions, a separate CMS driving content, multi-region storefronts, or design that fights the theme layer. We will tell you when it is not worth it.

  • Is Shopify Hydrogen still built on Remix?

    No. Hydrogen moved from Remix v2 to React Router 7 in late 2024, and Shopify now recommends the React Router package for custom apps too, superseding shopify-app-remix. Remix 3 is a separate project that drops React entirely, and Shopify has said it will not port Hydrogen to it. We build on React Router 7 and migrate legacy Remix apps onto it.

  • Do I need Shopify Plus to go headless?

    No. Basic, Grow and Advanced plans all support headless storefronts through the Storefront API. Hydrogen itself is free and open source, and Oxygen hosting is included at no extra cost on paid Shopify plans. Shopify Plus matters for checkout customisation, higher API limits and B2B features — not for going headless in the first place.

  • What does a headless Shopify build cost?

    A lean headless storefront typically runs £10k–£25k, a full replatform £25k–£60k, and more where ERP, subscriptions or loyalty integrations are involved. Cost is driven by integration count, content migration and design scope rather than page count. You get a fixed scope and price in writing within 48 hours of the first call, before any work starts.

  • How long does a Shopify Hydrogen build take?

    A lean Hydrogen storefront takes 6–10 weeks; a full replatform with integrations takes 10–18 weeks. Our five stages run discovery in week one, brand and design in weeks two to three, build across weeks three to six, and launch in week seven on a standard project. Timelines assume product data and content are ready before the build begins.

  • Will my SEO survive a migration to headless?

    Yes, provided redirects and content parity are handled before launch. We map every existing URL to its new destination with 301s, carry over titles, meta descriptions and structured data, and verify rendering in Search Console before DNS switches. Organic traffic typically holds within two weeks. Rankings fall when an agency skips the redirect map, not because a store went headless.

  • What performance targets do you build to?

    Google's Core Web Vitals thresholds: Largest Contentful Paint under 2.5 seconds, Interaction to Next Paint under 200 milliseconds, and Cumulative Layout Shift under 0.1 — measured on a mid-range Android over 4G, not on a desktop. Every release goes through a speed audit before launch, and we monitor field data afterwards rather than trusting a lab score.

  • Who owns the code after launch?

    You do. The repository, the Shopify store and every third-party account are yours, transferred at launch with no lock-in. We hand over the codebase, written documentation and environment configuration, and your own developers can take it on at any point. Support is a service you choose to keep, never something the code forces on you.

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Insights

What we are working out

Field notes on headless builds, migrations and the Shopify stack.

All insights

Start a project

Let's build yours Let's build yours

Tell us where you are — a new build, a migration or a project that has stopped moving. You get a fixed scope and a plan in writing, not a sales call.

  • Fixed quote in 48 hoursScope, milestones and price in writing before anything starts.
  • No obligationThe plan is yours to keep, even if you build it somewhere else.
  • Straight to the teamYou talk to the people who design and build it, not an account manager.